Top 5 Business Apps Performance in Middle East Q2 2024

In Q2 2024, the Middle East saw notable trends in the top 5 business apps on a unified platform, encompassing both iOS and Android. Here's a closer look at their performance in terms of downloads, revenue, and active users.

Microsoft Teams experienced a significant fluctuation in weekly downloads, peaking at 222K in mid-April. Despite this, the app saw a general decline in active users from 1.4M to around 742K by the end of June.

Zoom Workplace maintained a consistent weekly revenue, averaging around $42K, with a peak of $48K in the final week of June. Weekly downloads showed a notable increase mid-quarter, reaching 118K in mid-April. Active users started at 693K, peaking at nearly 990K at the end of April, and concluded the quarter at approximately 799K.

LinkedIn: Network & Job Finder exhibited a robust weekly revenue, peaking at $717K in the last week of June. Weekly downloads remained stable, fluctuating between 30K and 52K. Active users saw a steady rise from 1.38M to roughly 1.5M by the end of the quarter.

WhatsApp Business consistently led in weekly downloads, averaging around 190K. Active users displayed a strong upward trend, starting at 8.12M and reaching 8.6M by the end of June.

Taminaty - تأميناتي أفراد saw a steady increase in weekly downloads, peaking at 56K by the end of May. Active users grew from 156K to 220K throughout the quarter, showing consistent user engagement.

These insights, based on data from Sensor Tower, highlight the dynamic trends in the business app sector in the Middle East. For more detailed analysis, visit Sensor Tower.